How to get an Unfair Advantage over your competition...

"Making Your Business Grow
Using The Written Word"
Do you want to launch a new business or expand an existing one? Would you like to find thousands of new customers at almost no cost? How about raising hundreds of thousands of dollars in just a few days? Or maybe even sell your home for top dollar in less than a week?
You can do all this using the power of the written word to gain an Unfair Advantage over your competition!
While so many other businesses are wringing their hands over the "troubled economic times", a few have discovered a way to continue to make good money. Their secret?
Developing a good relationship with their customers, suppliers and business contacts. It's known as "Relationship Marketing."
While this may sound like just good common sense, most small business owners simply haven't got the time or the ability to write the constant stream of documents they need to succeed. And that's a shame, because it's through direct mail letters, press releases, classified and display ads, post cards and broadcast commercials that a small business can easily establish itself with customers, and can successfully compete with any size business in almost any marketplace, no matter what product or service is being sold!
These letters and other sales tools were
created by Bill Myers -- the marketing guru who turned his penny-ante backwoods
business into a multi-million dollar corporation in just a few years!
No matter what kind of business you run, you can get the unfair advantage of having a carefully selected reference library of ready-to-use, pre-written material that can make your business stand above the crowd.
Bill Myers' Unfair Advantage Letter Book is filled with the kind of customer letters, classified ads, display ads, press releases, direct mail offers, even TV commercial scripts you are looking for. And every page was developed and tested by one of the most successful small businesses in the country. They're proven to work!
Having this remarkable resource is like owning the Goose that laid the Golden Egg! Anytime you need a direct mail letter, an ad, a rate sheet, or even day-to-day correspondence, you can look in your copy of The Unfair Advantage Letter Book and find what you need. It's like having an expert there in your office with you to help get the job done! You don't waste time reinventing the wheel. And that's your unfair advantage!
Imagine having at your fingertips over 150 pages of examples of direct mail copy that really works! And everything is indexed for quick and easy reference!
Some of the jewels you'll find in this book include...
- A letter that sold over $25,000 in products in the first 30 days it was mailed! And over $50,000 in 60 days. Plus the two follow-up letters that went on to generate a further $50,000 from the same list.
- Published press releases that generated (and still are generating) thousands of dollars in free publicity for small businesses like yours!
- A newsletter format proven to attract customers for almost any type of service business! Customize this one with your company letterhead and you'll be amazed at how much business it can bring your way.
- Several different display ads, ranging in size from 1/9, 1/6, 1/4, 1/3 to a full page. You don't have to be a professional advertising agency copywriter to create dynamite sales copy that works. Just modify these tested ads to fit your product or service.
- Orders for classified ads, including the ads themselves and the rates paid. Use these letters when you place classified ads in different publications.
- A letter used to get free products from manufacturers for evaluation purposes. This one really works!
- Several full page ads designed to run in low cost weeklies. Each of these ads cost less than $300 to run, but generated thousands in sales! You can use one of these as a template for your next ad.
- Three different response packs used to convert cold customer inquiries into sales. Each of these includes an order form and the special return envelope.
- Day-to-day correspondence letters. Invaluable tools for the mechanics of running your business. Includes: Delayed shipment letter, refund letters, credit denial letters, renewal letters, thank you notes, etc.
- An entire section on letters used to promote, schedule and conduct seminars.
Putting together your own seminar can be quite profitable.
- A full page ad used to sell a $100,000 home in 7 days. Use this to sell your home, even in a depressed market!
- Plus over 30 standard letters you'll find tremendously valuable in the day-to-day operations of the business.
Freedom to Re-Use
One of the most interesting aspects of The Unfair Advantage Letter Book is that the author has released his copyright and gives you permission to copy and re-use any of the forms, letters, ads and press releases in the book for your own business!
Order your book now, so you can start enjoying an Unfair Advantage over your competition!